When I asked New York Times tech reporter Mike Isaac if, after writing his book about the rise and fall and shadiness of Uber’s cofounder Travis Kalanick, he still uses Uber or Lyft, I thought he’d easily answer, “Yes,” like most people who’ve become dependent on ride-hailing apps.
But he surprised me. While writing about the ride-hailing industry, he became more and more distrustful of what the companies (namely Uber) were doing with his information, he explained. “I understood the creepiness of the app,” he told me at a coffee shop meeting before his book, Super Pumped: The Battle for Uber, came out Tuesday. Sources for his reporting over the years made it clear that the apps are capable of much more than just getting you a ride. So he only took cabs and buses for about two years while covering Uber and the industry. Read more…
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